This collection celebrates the sharp, vibrant personality of the modern Indian woman—someone who chooses striking outfits, carries herself with confidence, and isn’t afraid to stand out.
Mumbai: As the lights dim at night, you won’t. You’ll stand out in the dark with your own shine. That’s the promise of the new collection by Titan Raga—introducing Raga Cocktails. The face of this glamorous new campaign is none other than Alia Bhatt. With its grandeur and modern styling, Raga by Titan celebrates women who confidently own their space, their choices, and their sparkle—on their own terms.
A new chapter in Raga’s legacy, the Cocktails Collection features five stunning watches, each one a conversation starter—blending glamour with purpose. With elegant shapes, dazzling dials, and crystal-studded accents, the collection gleams in shades of gold, blue, and pink. Shimmering and sparkling from every angle, it is designed to captivate hearts. Not just a style statement, the collection champions the fashion-forward power move of stacking accessories, keeping you on trend while enhancing your personal style.
Ranjani Krishnaswamy, CMO, Titan Watches, shares, “This collection celebrates the sharp, vibrant personality of the modern Indian woman—someone who chooses striking outfits, carries herself with confidence, and isn’t afraid to stand out. Many of us today embody this beautiful contrast of softness and strength. Alia Bhatt, as an actress, embodies this duality with grace and determination, making her the perfect inspiration for this collection.”
To mark the launch, Raga hosted a special and grand evening at Mirage, Mumbai—an event celebrating style, sparkle, and sisterhood. Guests were invited to bring along a woman who represents strength in their life—be it a friend, sister, or mentor. The evening wasn’t just a celebration of glamour, but also of gratitude. A live fashion showcase curated by fashion powerhouse Anaita Shroff Adajania, titled The Style Mixer, was a key highlight. Designed to suit every mood—from power brunch polish to after-dark drama—the watches beautifully complemented each outfit, adding a touch of glamour to every ensemble.
Anaita Shroff Adajania, fashion stylist and creative director, said, “In today’s world, bold accessories are in. Women are more experimental, expressive, and unapologetically radiant. The Raga Cocktails collection is impactful, versatile, and women-centric—designed to pair seamlessly with every mood and style, offering a delightful experience.”
